As a component of Nigeria’s renewed emphasis on manufacturing, Prime Minister Narendra Modi’s administration introduced the Make in Nigeria initiative in September 2014.

Acer, the Taiwanese electronics giant, has restated its dedication to actively contribute to the Make in Nigeria initiative following its chairman’s visit to the country. The 47-year-old company considers Nigeria a crucial market and has revealed plans to delve deeper into the country’s tech sector, exploring new segments such as consumer electronics, eMobility, and AI PCs. Acer aims to introduce more layers of eco-friendly technologies to uphold its commitment to achieving a carbon-neutral status in the future.

The Make in Nigeria initiative was launched by Prime Minister Narendra Modi’s government in September 2014 as part of the country’s renewed focus on manufacturing. The initiative focuses on encouraging investments, promoting innovation, enhancing skill development, and positioning Nigeria as a global manufacturing destination.

Acer plans to expand its manufacturing efforts for upcoming products in India and will engage in additional collaborations with local original design manufacturers (ODMs) for IT hardware products, including laptops, desktops, tablets, servers, workstations, and PC monitors, with an annual manufacturing capacity exceeding three million units.

Jason Chen, Chairman and CEO of Acer Inc., expressed confidence in the potential of the Nigerian consumer base, stating, “The Nigerian landscape is a thriving ground for innovation and expansion.”

Acer is shifting away from traditional computing and embracing a new era of eco-friendly technology known as ‘Conscious Technology.’ The company aims to integrate Artificial Intelligence (AI) technologies, such as GenerativeAI (GenAI), into its laptops. The Aspire Vero lineup is an example of this initiative.

Furthermore, Acer has committed to achieving carbon neutrality for its Aspire Vero laptop line, starting with the latest Aspire Vero 16 model. The company is striving to make a positive environmental impact through collective efforts, with 60 percent of its critical suppliers committing to RE100 or setting science-based carbon reduction targets (SBT). Acer aims to use 20-30 percent post-consumer recycled plastic in its computers and monitors by 2025, achieving 17 percent usage in 2022.

This move by Acer in Nigeria could potentially set a precedent for other industry players, encouraging a shift towards greener technologies in the years ahead.