Prepare yourself: Disney+ is initiating measures to address password sharing, and this adjustment could impact your account.
Streaming platforms have begun to take action against password sharing because sharing your password means that the other person doesn’t need to pay for their own subscription.
Disney+ is well aware of this issue, and as a result, the platform is taking steps to restrict password sharing within households. But how will this impact you? Keep reading to find out when Disney+ will enforce its measures against password sharing.
Disney+ Takes Action Against Password Sharing
Disney+ password sharing crackdown begins November 1
"You may not share your subscription outside of your household" pic.twitter.com/jTgcmNXTVF
— Culture Crave 🍿 (@CultureCrave) September 28, 2023
Disney+ is taking action on its promise to address password sharing. Subscribers of Disney+ in Canada have recently received emails informing them that sharing passwords across households is no longer permitted, as outlined in the updated Disney+ Subscriber Agreement.
The message is straightforward: sharing your subscription with individuals outside your household is prohibited unless your subscription tier explicitly allows it. Disney+ may conduct checks on your account to ensure compliance with this agreement. Violating its terms may result in limitations or even termination of your access to the service.
The implementation of Disney+’s crackdown on password sharing was originally anticipated for 2024, and this move was well-founded. According to Antenna, Netflix experienced a significant increase in subscribers after initiating measures to address password sharing in the US in May 2023. Consequently, it was only a matter of time before other streaming competitors followed suit.
When Disney+ Will Impact You with Their Password Sharing Crackdown
The timing of these changes will vary depending on your location. Disney+ is set to commence the limitation of password sharing in Canada on November 1, 2023. As of now, the service has not disclosed any further information regarding these adjustments, apart from the email notifications sent to Canadian subscribers.
Nonetheless, according to a report from MobileSyrup, Disney CEO Bob Iger mentioned during an earnings call in August 2023 that Disney possesses the technology to monitor account sharing starting in 2024. Therefore, subscribers in other countries should anticipate alterations to password sharing practices in 2024.
Several Streaming Services Are Taking Stricter Measures Against Password Sharing
What initially appeared as a bold move by Netflix has now become an industry norm. Begin informing your friends and extended family about the adjustments made by Disney+ so that they can make arrangements to obtain their own subscriptions.